June 30, 2010

Public Relations Resources for Property Assessors

00433172 As professional property assessors we are continually searching for effective public relations techniques.  Having good public relations ideas available are important at any time, but in the current economy and realities that exist in most real estate markets today, they are essential. To help address this need the International Association of Assessing Officers (IAAO) has developed a treasure trove of public relations articles, books, reports, and websites.

According to the IAAO Research Librarian Mary Odom, "The Public Relations Subject Guide was developed in response to a recent increase in requests from assessing offices for more resources on this topic.  The IAAO Membership Services Committee has also responded with plans to offer a webinar on public relations and customer service later this year.  All of the online subject guides are a proactive attempt to help library users find materials quickly and easily.  We've already done the research for you, and want members to think of the IAAO Library first when research questions come up."

The Public Relations Subject Guide, which references more than 25 articles, books, reports, and websites) can be viewed by anyone accessing the IAAO website.  However access to some of the full-text articles and reports in the subject guide are limited to IAAO members.

Access to IAAO Library Services is just one of the many benefits that the IAAO offers its members.  The IAAO Paul V. Corusy Memorial Library is the premiere assessment library in the world, with over 15,000 cataloged books, videos, and documents and over 100 current journals and newsletters.

Jun 30, 2010 4:14:25 PM | Assessors as Managers, Especially for Assessors, Finance & Taxation, Tax Policy

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Richard L. Sanderson

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